In today’s highly competitive market, businesses are always seeking ways to stand out and gain the trust of potential customers. One effective strategy that has been around for decades, yet still holds immense power in the digital age, is testimonial advertising….
How Nike Markets Through Target Audience Segmentation
In the dynamic world of marketing, understanding and connecting with the right audience is paramount. Nike, one of the world’s leading sportswear brands, has mastered the art of audience segmentation, setting benchmarks for how brands can market effectively through a well-defined…