Our Contribution

  • Brand Identity & Logo Design

    • Designed a distinctive logo that blends tradition and modernity, symbolizing Koko Bites’ roots in the GCC while reflecting a fresh and youthful appeal.

    • Developed secondary visual elements, including iconography, graphic patterns, and supporting visuals, inspired by spices, flavor bursts, and regional motifs.

    • Built a logo system that worked across packaging, signage, digital platforms, and merchandise.

  • Color Palette & Visual Language

    • Curated a vibrant and confident color palette, featuring rich tones like spice reds, grilled golds, and charcoal blacks that reflect heat, flavor, and boldness.

    • Designed graphic patterns and shapes that communicate warmth, friendliness, and flavor-driven identity.

  • Brand Voice & Messaging

    • Created a full brand tone-of-voice guide that describes how Koko Bites speaks:
      – Serious yet Fun
      – Bold & Flavorful
      – Inviting & Inclusive
      – Confident & Straightforward

    • Crafted verbal assets including tagline positioning, communication samples for digital and physical media, and language tone to use across customer touchpoints.

  • Social Media Branding

    • Developed branded social media templates, post formats, and highlight icons.

    • Designed a storytelling approach that weaves culture, food passion, and community engagement.

  • Website Design & Consultation

    • Designed a mobile-first, UX-optimized web layout that reflects the bold and modern identity of Koko Bites.

    • Advised on content hierarchy, menu presentation, CTA placement, and SEO-friendly structures to boost engagement and usability.

  • Packaging & Visual Adaptation

    • Conceptualized visuals for future packaging, signage, and in-store branding for consistency in physical brand presence.

Results of the project

Cohesive Brand Presentation

All brand elements were unified under a well-crafted identity, reinforcing Koko Bites’ positioning as a premium, culturally rich food brand.

High Visual Recall

The catchy tagline “Love at Every Bite” and symbolic logo ensured strong memorability and emotional resonance with customers.

Improved Market Readiness

With a complete branding suite and website framework, Koko Bites was fully equipped for both digital launch and physical market roll-out.

Stronger Consumer Connection

A vibrant, authentic, and inviting brand image allowed the business to better connect with a diverse audience, both within and beyond the GCC market.

We create special things